+  brand identity  .

  X marks the spot    Algario already had an established and recognized presence in the Learning Development industry. But with a recent re-evaluation of their varied communications and marketing products, Algario needed a new visual approach to match the upscaled direction. Inspired by their distinctive value proposition, we were keen to help Algario  bring their content and new visuals in sync .

X marks the spot   Algario already had an established and recognized presence in the Learning Development industry. But with a recent re-evaluation of their varied communications and marketing products, Algario needed a new visual approach to match the upscaled direction. Inspired by their distinctive value proposition, we were keen to help Algario bring their content and new visuals in sync.

  Happy 10th    Major network infrastructure service provider Expertech was turning 10. To commemorate the milestone, we designed a cheeky anniversary logo:  "10 to the power of Expertech" . In the spirit of the anniversary, Expertech was ready to  take another look  at their corporate brand and other communications products.

Happy 10th   Major network infrastructure service provider Expertech was turning 10. To commemorate the milestone, we designed a cheeky anniversary logo: "10 to the power of Expertech". In the spirit of the anniversary, Expertech was ready to take another look at their corporate brand and other communications products.

  A better quality of life    Life coaching start-up Focus + Change International was eager to be up and running with an effective visual identity – one that did not travel the conventional path of many other brands in the competitive life coaching field. They wanted to stand out. Focus + Change connected with us to help them through their first stages of branding and marketing. We developed and designed the company logo, initial print collateral and workshop presentation products.

A better quality of life   Life coaching start-up Focus + Change International was eager to be up and running with an effective visual identity – one that did not travel the conventional path of many other brands in the competitive life coaching field. They wanted to stand out. Focus + Change connected with us to help them through their first stages of branding and marketing. We developed and designed the company logo, initial print collateral and workshop presentation products.

  A non-profit pop-up farmer’s market, you say?    Ha-Ikar’s aim was to “promote Jewish culture and values of sustainability, healthy living and community, as well as support local Jewish farmers, vendors and artisans.” Add workshops, food demos and family activities to that mix, with no two pop-ups alike! Their new-style approach to Montreal’s farmer’s market scene was all the incentive we needed to develop a brand identity to match – fresh, spirited and full of joy.  facebook.com/haikarmarket

A non-profit pop-up farmer’s market, you say?   Ha-Ikar’s aim was to “promote Jewish culture and values of sustainability, healthy living and community, as well as support local Jewish farmers, vendors and artisans.” Add workshops, food demos and family activities to that mix, with no two pop-ups alike! Their new-style approach to Montreal’s farmer’s market scene was all the incentive we needed to develop a brand identity to match – fresh, spirited and full of joy. facebook.com/haikarmarket

  Yours in health    Looking to establish themselves in the City of Guelph community, health centre start-up Keystone Health contacted us to develop and  design their brand , from corporate identity to their presence on the web.

Yours in health   Looking to establish themselves in the City of Guelph community, health centre start-up Keystone Health contacted us to develop and design their brand, from corporate identity to their presence on the web.

  A Learning Development initiative gets a new face    Learning = fun and we were determined to keep the branding for this Internal Communications initiative bright, inviting and tastefully supportive of the content. The creative we designed covered a wide range of training session components, from presentations to handbooks to interactive workbooks.

A Learning Development initiative gets a new face   Learning = fun and we were determined to keep the branding for this Internal Communications initiative bright, inviting and tastefully supportive of the content. The creative we designed covered a wide range of training session components, from presentations to handbooks to interactive workbooks.

  Tempered tough    MD Glass' original logo dated back to the 1960s and was based on the title block found on technical drawings. 40 years later, they were ready to try something new. Our bolder, contemporary approach gave a respectful nod to their industry and its history and the to-the-point tagline we developed – "Tempered tough." – was a clear winner for them. Our brand development comes in a trio of languages and  online presence .

Tempered tough   MD Glass' original logo dated back to the 1960s and was based on the title block found on technical drawings. 40 years later, they were ready to try something new. Our bolder, contemporary approach gave a respectful nod to their industry and its history and the to-the-point tagline we developed – "Tempered tough." – was a clear winner for them. Our brand development comes in a trio of languages and online presence.

  Nature's big hug    The Mona Elaine Adilman Endowment had been delivering informative presentations on environmental issues to the public for nearly two decades through its Lectureship Series. With a dynamic, new venture in their midst, the Endowment felt it was important to take a leap in a new direction with branding – their first – and we gladly hopped on board.

Nature's big hug   The Mona Elaine Adilman Endowment had been delivering informative presentations on environmental issues to the public for nearly two decades through its Lectureship Series. With a dynamic, new venture in their midst, the Endowment felt it was important to take a leap in a new direction with branding – their first – and we gladly hopped on board.

  Be part of the music    It was important for new choir-kid-in-town Chorale Musaïque to reflect the diversity of its members, in song and in how they wanted to brand themselves. A successful brainstorming session with the all-female choir resulted in a brand identity that was as lyrical and fluid as they were! The hand-scripted typeface felt human, natural and timeless from the get-go. But it was the colourful mosaic application we introduced – and its limitless possibilities – that won them over.  musaique.ca

Be part of the music   It was important for new choir-kid-in-town Chorale Musaïque to reflect the diversity of its members, in song and in how they wanted to brand themselves. A successful brainstorming session with the all-female choir resulted in a brand identity that was as lyrical and fluid as they were! The hand-scripted typeface felt human, natural and timeless from the get-go. But it was the colourful mosaic application we introduced – and its limitless possibilities – that won them over. musaique.ca

  Making it personal for 15 years    Confident in the visual punch of their company trademark, Nordia were looking for a commemorative logo that was just as impactful to mark their impressive 15 years in telecom. Our design solution was simple, spirited and full of personality – and gained an enthusiastic thumbs up from Nordia. In addition to the celebration logo,  we had a chance to evolve the Nordia brand  through a number of print, online and in-house promotional products.

Making it personal for 15 years   Confident in the visual punch of their company trademark, Nordia were looking for a commemorative logo that was just as impactful to mark their impressive 15 years in telecom. Our design solution was simple, spirited and full of personality – and gained an enthusiastic thumbs up from Nordia. In addition to the celebration logo, we had a chance to evolve the Nordia brand through a number of print, online and in-house promotional products.

  Neuronavigation gets a little makeover    Going strong for more than 15 years, Rogue Research felt it was time to refresh their visual brand. The original company logo we'd designed was established and still working for them; we tweaked it by adding quiet dimension to the existing colour palette and introducing a new company font.  And then we jumpstarted the evolution .

Neuronavigation gets a little makeover   Going strong for more than 15 years, Rogue Research felt it was time to refresh their visual brand. The original company logo we'd designed was established and still working for them; we tweaked it by adding quiet dimension to the existing colour palette and introducing a new company font. And then we jumpstarted the evolution.

  The runway project    Giving back, we said "Yes!" and partnered with a Montreal design college to develop visuals for one of their  fashion runway events .

The runway project   Giving back, we said "Yes!" and partnered with a Montreal design college to develop visuals for one of their fashion runway events.

  The little bakery that could    The Water Street Bakery’s penchant for all things Tuscany is what guided us in developing their visual identity. Our mix of Tuscan-inspired hues, stylized whisk and artisan lettering – all anchored by the upscale, never-out-of-style grey – provided the  low-key gourmand style  The Water Street Bakery was keen to project.

The little bakery that could   The Water Street Bakery’s penchant for all things Tuscany is what guided us in developing their visual identity. Our mix of Tuscan-inspired hues, stylized whisk and artisan lettering – all anchored by the upscale, never-out-of-style grey – provided the low-key gourmand style The Water Street Bakery was keen to project.

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